August 3rd, 2016

August 3rd, 2016


SHERMAN — Michael Luzi, owner of the Sherman IGA grocery store, has always liked the little guy. For decades he’s carried foods from small or local farms with no markup to get the word out, to get businesses started. On Saturday, he’s doing it again, but this time the little guy is a “little g.”

The Sherman IGA will host a tasting of “little g” ice cream Saturday, where the founder of the brand, 17-year-old Grace Connor, will be on hand scooping Triple Cookie Dough, Sea Salt Fudge Chunk and Strawberry Shortcake, among several other flavors.

The first delivery of 150 pints ice cream that Connor made in a rented commercial kitchen in Boston will be for sale Saturday. She’s been making the ice cream by hand and slinging it at Boston area markets for six months now. But she’s never worked with anyone like Luzi, she said.

“He’s amazing,” she said. “He’s been so supportive.”

While Connor’s ice cream, which she makes all by herself — by hand, from scratch, with her own recipes — is for sale at three Massachusetts markets, where it’s priced at $12, $13 and $14 a pint, it has yet to be for sale outside of her home state.

In Sherman, you’ll be able to get a pint of little g for $9.

“I feel like, as small businesses, we need to help each other,” Luzi said. “She’s the small guy trying to compete with the big guys.”

Connor’s business is very small; her market presence in Sherman will be her first outside of Massachusetts.

As Connor started her business, filed paperwork, and gathered licenses, her grandparents — who live in Sherman — kept talking about her.

“My grandparents like to talk about their grandchildren,” Connor said.

The minute Luzi heard about the hard-working teen, he wanted to get little g on his shelves, he said.

So starting Saturday, little g will be in its fourth store.

While other high schoolers are struggle to keep up with their school work, Connor gets hers done during the school day, so she can set up a shipping network to get her ice cream to more people, while she calls and emails stores to see if she can get on shelves.

Most of the work is office work, she said, adding that she spends weekends making ice cream.

While her dad helps deliver the ice cream, and sometimes family members help her clean up, Connor said little g is a business all her own.

“I top every pint myself,” she said.

And if you like what you taste at the Sherman IGA on Saturday from 10 a.m. to 3 p.m., you can pick up a pint — at wholesale price — at any time.